The user-friendly online content hub has been designed to satisfy the demand for Oregon Symphony digital programming
Today, Oregon Symphony announces the launch of Studio 125, an inclusive digital destination on the Oregon Symphony website featuring a wide range of newly released musical content, along with concerts and performances from the Oregon Symphony archives. As a nod to its 125th anniversary year, the rollout of Studio 125 showcases Oregon Symphony’s commitment to digital programming, which will continue to play a key role in its upcoming and future seasons. The symphony’s digital content, which can now be accessed through Studio 125, provides audiences with the opportunity to experience beautifully filmed concerts and access new musical content created especially for Oregon Symphony’s digital platforms. Studio 125 will also serve as an Oregon Symphony community hub, highlighting footage from community events and programs.
“Our digital programs have been created to meet our community where they are today,” says Scott Showalter, Oregon Symphony President and CEO. “Especially during this time, our audiences are asking for more digital content that showcases musical performances and addresses some of the key issues of our time. While nothing compares to the excitement and joy of attending in-person concerts, digital content offers a unique way to enjoy music from the Oregon Symphony.”
Last year, Oregon Symphony’s digital strategy focused on content that was relevant to its community, honoring essential workers during the pandemic through its seven-episode series, Essential Sounds. The momentum behind the symphony’s digital programming continued to grow with the launch of Symphony Storytime, an ongoing series providing educational and entertaining classical content for families and educators of young children throughout the world. Next, Oregon Symphony began featuring weekly classical musical moments through its minute for music program, recorded from the homes and local environments of Oregon Symphony musicians. The symphony's digital content has been widely praised and embraced, not only throughout the U.S. but also around the globe, and these successful Oregon Symphony programs will continue to be released and accessible through Studio 125. The new digital destination will also feature filmed recordings of acclaimed concerts and performances from past seasons, such as composer Gabriel Kahane’s emergency shelter intake form, an oratorio that examines the scourge of deep poverty in America through the lens of homelessness and housing insecurity, and award-winning media artist Rose Bond’s collaborations with the Oregon Symphony.
After producing acclaimed digital content over the past year, Oregon Symphony embarked on a study to determine the level of interest and demand for continued programming. The symphony surveyed patrons on the frequency, quantity and type of digital content they would like to experience in the future. Research findings revealed that more than 90% of respondents expect online programming to play a role in their cultural life going forward, and Oregon Symphony survey results affirmed the symphony’s commitment to creating engaging digital programming that appeals to diverse audiences.
Premiering with Studio 125 is Classical Sessions: Carlos@18. The new 12-episode series features members of the Oregon Symphony and honors the 18-year legacy of Musical Director Laureate, Carlos Kalmar. Episodes of the series will be posted bi-weekly throughout the summer of 2021, and can be accessed through Studio 125. The premier of the Carlos@18 series, along with the launch of Studio 125, are demonstrations of how the Oregon Symphony continues to stay connected with its community as it looks toward live concerts in the 2021-22 season with new Music Director, David Danzmayr.
To explore Studio 125, go to orsymphony.org/Studio125.
About Oregon Symphony
The multi-Grammy Award-nominated Oregon Symphony ranks as one of America’s major orchestras. Led by Music Director David Danzmayr, it serves more than 235,000 people annually through live concerts and award-winning education and community engagement programs. The Oregon Symphony has broken attendance and fundraising records in recent years, while innovating on stage through new series such as SoundSights, Sounds of Home and SoundStories. Additionally, syndicated programming for broadcast reaches tens of millions of people throughout the world. The 2021-2022 season marks the 125th anniversary for the Oregon Symphony, the oldest orchestra in the western United States. For more information, visit www.orsymphony.org.